Bodha & Gilda

To translate a suggestion in a collection and then adopt the same codes in the photograph is the creative process that we have undertaken in this project. We learnt the language of the american monochrome tendency with its slight color variations, choosing soft and dusty tones,  we worked on geometry and perspective by placing three-dimensional elements in contrast to give depth to the image moving it away from a graphic work. Playing on the lines of flight we turned the attention to the detail of the product to rebalance it with light.

Client:

MAX MARA

Project:

ADV ACCESSORI SS 2014

Photo:

BODHA & GILDA

Set Design:

FLY IN PRODUCTION

Digital Retouch:

TEA DRAGANO